Campbells Caravans buys Read Caravans in expansion rollout
Director, Daniel Campbell, pictured alongside newly appointed sales manager, Matthew Holmes
Friday, 29, Jul 2016 10:23
by Joe Jeffrey
Campbells Caravans expands operations in Read Caravans buyout
Campbells Caravans is expanding with the launch of a third dealership following the acquisition of Blackburn based caravan and outdoor leisure business, Read Caravans.
The purchase was completed earlier this month after former owners, Mark and Denise Holden, decided to sell the business to pursue other interests.
Campbells will take over Read's two-acre site on Whitebirk Industrial Estate in Blackburn, which includes a caravan showroom and forecourt selling new Bailey, Sprite, Sterling, Swift, Lunar and Venus caravans as well as a wide range of high quality used vehicles, and an accessory and awning department.
The successful aftersales centre, based close by on Lower Phillips Road, will also become part of the Campbells offering and includes an NCC approved workshop, service centre and manufacturer approved insurance and damp repair shop.
The move enables the 47-year-old family run Campbells business to serve caravan and motorhome customers right across Lancashire and the surrounding counties from three premises, all of which are easily accessible from the M6, M61 and M65 motorway network.
Director Daniel Campbell will head up the team at the new Blackburn site. Of the acquisitions,Campbell said: "Read is a respected and established family run business that has a loyal customer base and has received awards for customer satisfaction so there is a great deal of synergy with our own offering. We're very excited to be bringing it under the Campbells brand and to be able to offer customers, both existing and new, an even higher standard of customer service.
"A particular highlight for us is that all of the Read team have chosen to stay on," Campbell continued. "Whilst the name above the door will be different, customers can expect to see the same friendly faces and receive a warm welcome," he adds.
Joining the director at Campbells Blackburn will be Matthew Holmes, who has been promoted to sales manager of the new branch. Director Mike Barnes will remain at Lostock Hall to head up Campbells' caravan dealership on Watkin Lane and the new dedicated motorhome showroom, which opened last Autumn on Croston Road.