News

Lunar launches new luxury brand

New luxury Alaria models

by Ed Davies

Lunar caravans has launched a new premium caravan brand to sit alongside existing Lunar and Venus collections

Named Alaria, each model in the new brand will sit upon an uprated 2000kg chassis with a fully hydraulic E&P self-levelling system.

Alaria has been given the new carbon fibre styling on its ‘A’ frame, which was introduced for the 2017 Clubman/Delta ranges.

As can be seen in the pictures, each model will have a black frontage and a streak graphic along the side, in a similar mould to the new Clubman SR unveiled earlier this month.

All furniture will be crafted from Timeo Pine with front lockers, bedroom and back lockers finished in rich cream shades.

“Alaria sets a new benchmark for luxury caravanning,” said Lunar CEO and chairman, Brian Mellor.

“We included many new features as well as an extensive specification that is in addition to the level of luxury already offered in our top-end models.”

The biggest design statement of the Alaria range is the removal of the traditional twin single beds in the front lounge in favour of a new ‘L’ shaped sofa.

The introduction of the ‘L’ shaped seating system has allowed designers to move the cocktail cabinet into the lounge area making it more of a feature and surrounding it in blue LED strips which can be operated independently from the main lighting system.

The new models are all four berth twin axles and have battery boxes that are prewired for an easy retrofit of a caravan motor mover.

The roof is fitted with a 100w Truma solar panel as standard, easing the reliance on batteries and electric hook ups.

Lockers feature contemporary curved silver handles and the flooring is covered in a complementary deep pile carpet.

The 2017 Alaria collection will be on display to the public for the very first time on stand 18-13 at The Motorhome & Caravan Show, at Birmingham NEC between October 11-16.

Explore Related Content