More Record Breaking Sales Figures For Motorhomes
By William Coleman
UK sales figures for new motorhomes have set new records in 2017!
From the beginning of 2017 to the end of June there has been a 14% jump in sales for new motorhomes compared to the same period in the previous year.
The NCC (National Caravan Council) reports a staggering 13,162 new motorhomes have been registered between July 2016 and June 2017. The year prior 11,559 motorhomes were sold. This is the first time ever that UK sales in motorhomes has exceeded 13,000 in a 12 months period.
With a lot of change happening in the UK, such as Brexit and uncertainty over the strength of the pound, a large number of people are choosing to take UK based holidays. This uncertainty mean that as package deals to Europe are becoming increasingly more expensive, many families and couples are looking at alternatives to trips abroad. All these factors are having such a positive impact on the sales of motorhomes as well as the UK holiday economy.
In February of this year, clearly keeping their finger on the pulse, ‘The Caravan Club’ changed their name to The Caravan and Motorhome Club. A clear sign that they are aware of the ever increasing popularity of the motorhoming industry and that they are moving with times by staying current and up to date.
The NCC have also noted that there has been an increase of younger buyers, 20% of UK dealers asked have said they are selling more and more to younger people. The NCC’s Director General, John Lally, added: “The European motorhome industry is working hard to provide customers with what they want – innovative and stylish products at great prices. There is also a strong view in the industry that certain sectors of the motorhome market – particularly van conversions – are now successfully appealing to a younger audience.”
With the massive rise in social media over the past few years there has been a huge growth in UK destinations being shown all round the web by the younger generations. When scrolling through Facebook and Instagram there are tons of photos, stories and even live streams of the youth of Britain travelling around the UK showing off the destinations they have visited. With such a massive influx of content from phone and app users it has now become extremely popular for short breaks and weekends away all over the country.
With the ever increasing amounts of festivals and events being held during the great British summer it’s exciting times ahead for both motorhome dealers and customers. Bring on 2018!
